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Partner Marketing Manager

Spreedly

Spreedly

Marketing & Communications, Sales & Business Development
Montreal, QC, Canada
Posted on Jun 26, 2024
About Us:
Spreedly is the world's leading Open Payments Platform, sitting at the center of a network processing more than $50b of GMV annually. Our vision is that the world is better with a diversified, inclusive payment ecosystem. Our mission is to accelerate commerce with an open, secure, and flexible payment platform that welcomes all payment participants.
We serve enterprise merchants and software platforms globally, including industry leaders in digital goods, order ahead and delivery, online marketplaces, donation/giving platforms, event ticketing, and financial services.
Our employees help us execute our vision by building a culture focused on autonomy, transparency, and collaboration in a dynamic, high-growth organization.
About the Role:
As the Partner Marketing Manager at Spreedly, you will play a crucial role in supporting the company's partner ecosystem and go-to-market (GTM) strategies. This role will serve as a bridge between our Marketing and Partnerships team - working closely with both teams to support strong relationships and GTM activities with Spreedly’s technology partners, resellers, and strategic alliances.
In this dynamic role, you’ll have the opportunity to build new processes and initiatives and play a large part in ensuring Spreedly’s partnership program is considered best in class.
This role is open to candidates who currently reside in Greater Montreal, Quebec, and is a hybrid role with the expectation of two days a week to be spent in a coworking space in Montreal.

Responsibilities:

  • In collaboration with Spreedly’s Partnerships team and our partners’ marketing managers, create, manage, and execute marketing programs, initiatives, and events that support both Spreedly and partner GTM success
  • Drive the planning, execution, and tracking of integrated marketing campaigns that help to achieve the relevant pipeline goals
  • Assist in creating marketing collateral, content, and assets tailored for partner enablement and co-branding initiatives, and provide partners with marketing best practices and educational content
  • Own the organization and logistics of virtual and in-person partner-focused events, webinars, and trade shows
  • Measure and analyze the impact of marketing investments, both within Spreedly and to external partners, including tracking return on investment, reporting key performance indicators, and conducting data analysis to ensure effective marketing strategies
  • Gather insights from campaign data to inform future strategy and prioritization
  • Maintain accurate records of partner engagement, pipeline, and revenue contributions in Salesforce or relevant marketing technology
  • Assist in administering and coordinating the Marketing Development Funds (MDF) program for eligible partners
  • Effectively manage and optimize the partner marketing budget, aligning with predetermined criteria and MDF policy

Requirements:

  • 2-5 years of experience in partnership or channel marketing, preferably within a SaaS environment
  • Experience tracking and reporting on key metrics and ROI for partner marketing activities
  • Experience creating marketing content and collateral for partner enablement and co-branding initiatives
  • Ability to engage, motivate, and mobilize both internal and external stakeholders
  • Strong communication and interpersonal skills to effectively collaborate with internal teams and external partners, and navigate complex relationships
  • Experience with marketing automation tools, CRM systems (e.g., Salesforce), and data analysis
  • Excellent organizational and project management abilities
  • Ability to multitask and work in a fast-paced environment
  • Bachelor's degree in marketing, business, or a related field
  • As this role will primarily collaborate with colleagues and partners based out of the US and the UK, fluency in the English language, both written and spoken, is required

We Offer Our Canada-based Employees:

  • Competitive salary + Equity
  • Group Life Insurance and Disability Coverage
  • Medical, Vision, and Dental coverage
  • Pension contribution
  • Open Paid Time Off policy
  • Monthly home working/digital lifestyle stipend, new MacBook, and one-time accessory reimbursement
  • Free LinkedIn Learning subscription
  • Access to company-paid professional coaching service
  • Visits to HQ in Durham, North Carolina for remote employees
Spreedly is an equal opportunity employer. We are committed to fostering, cultivating, and preserving a culture of diversity, equity, inclusion, and belonging. We actively work to drive out even unintentional discrimination in our hiring processes via practices like blindly graded work samples, structured interviews, and diversity awareness training.
Due to the sensitive nature of what Spreedly does - handling payment data - finalist candidates must complete a successful background and reference check.
At this time Spreedly is unable to provide sponsorship for employment, and we are not set up to support remote employees who reside in California or New York. In order to be considered for employment, applicants must be currently legally authorized to work in the job location country and not require future sponsorship in order to continue working in that country.
We appreciate your interest in our company. Because of the high volume of resume flow, we may only respond to those candidates that we think will be a potential fit.