Spectrum Equity

WHAT WE DO MATTERS:

At The Knot Worldwide, we champion celebration - and that starts with celebrating our people. Our employees are passionate dreamers, thoughtful doers, and lifelong learners who power meaningful moments for millions around the world. We’re united by authentic connection, shared purpose, and a deep commitment to the global community we serve. Here, flexibility and belonging go hand in hand with high performance. Driven by our core values, we believe the best ideas come from empowered teams: those who consistently collaborate with intention to design solutions, spark ideas, and drive impact. Our people are at the heart of our success.

ABOUT THE ROLE AND OUR TEAM: WORK MODEL:

We are looking for a Sr. Marketing Tech Engineer to join our Marketing Technology organization, supporting our Martech, CRM, and Data Cloud initiatives.

This role is ideal for someone who thrives at the intersection of data engineering, marketing technology, and platform enablement, and enjoys solving complex technical problems that directly impact vendor experience, revenue growth, and marketing operations.

As part of a high-performing, cross-functional team, you will work closely with our Principal Architect, Martech Operations, Data Engineering, and Enterprise Engineering to build and maintain the technical backbone behind The Knot Worldwide’s marketing platforms—including Marketing Cloud Advanced (MCA), Salesforce Data Cloud, Snowflake, UTM attribution, behavioral data ingestion, and vendor product insights and lifecycle data.

You play a key role in transforming our vendor marketing and lead lifecycle experience by ensuring the right data flows into the right systems, with the reliability and scale required to support millions of users.

This is a hands-on engineering role, not an admin or operational configuration role. You will design, build, troubleshoot, and optimize marketing and CRM data systems used across all lines of business.

RESPONSIBILITIES: Data Engineering & Platform Development

• Support and manage data pipelines feeding Snowflake, Data Cloud, MCA, and CRM systems
• Collaborate with Data Engineering on integrations for vendor behavior data, customer product insights data, vendor programs, UTM parameters, and prospect scoring inputs - with direction from the Principal Marketing Architect
• Implement transformations required for Data Cloud ingestion (DMO/DLO mappings, identity stitching, behavioral tables) with support of Data Engineering

Marketing Cloud Advanced (MCA) Engineering

• Support MCA data activations (in Data Cloud), entry criteria, segmentation inputs, and schema alignment
• Work with external implementation partners, marketing firms, & internal teams to configure MCA objects, fields, mappings, and activation flows
• Troubleshoot MCA → CRM sync, consent flows, reporting gaps, and data discrepancies

Data Cloud Enablement

• Build and maintain Data Cloud datasets, calculated attributes, data bundles, and ingestion rules
• Monitor data consumption and trend analysis
• Ensure data quality, completeness, and refresh reliability for vendor-facing systems
• Support the Principal Architect in standing up new data sources or schema extensions

Vendor Data Enablement

• Build and maintain vendor data tables and logic feeding into insights for Sales, RevOps, and Marketing
• Support ingestion of awards data, web behavioral data, vendor lifecycle signals, and customer performance metrics
• Ensure data integrity for insights powering vendor communications and revenue enablement

Cross-Functional Collaboration

• Manage the Enterprise Marketing Technology roadmap and backlog
• Partner with Martech Ops, Marketing, Sales, Data Science, Enterprise Engineering, and Product teams
• Participate in technical discovery, solution design, and requirements gathering
• Provide engineering support for Salesforce integrations (MCA, Pardot/MCAE, CRM)

Reliability, QA & Documentation

• Troubleshoot data failures, ingestion errors, identity mismatches, and field mapping issues
• Write documentation, SOPs, and runbooks for data flows and platform components
• Monitor performance, ensure SLA adherence for data refresh and pipeline uptime
• Support sandbox → production deployment cycles, QA validation, and release workflows

SKILLS & EXPERIENCE
Required

• 4–6+ years of data engineering, marketing technology engineering, or CRM platform engineering
• Strong SQL experience across Snowflake, Redshift, or similar cloud data warehouses
• Experience building data pipelines (Airflow, Fivetran, custom ingestion jobs, APIs, etc.)
• Experience with Salesforce ecosystem integrations: MCA, MC, Pardot, Data Cloud, or CRM
• Strong understanding of marketing data models, lead routing, segmentation, or attribution
• Ability to work across multiple systems with complex dependencies
• Excellent communication skills and ability to work with technical & non-technical partners
• Experience with API development, REST integrations, or ETL/ELT frameworks

Preferred

• Experience with Salesforce Data Cloud (DLO/DMO, identity resolution, ingestion rules)
• Experience with Marketing Cloud Advanced (MCAE/MCA)
• Experience with UTM attribution pipelines or web/app behavioral event ingestion
• Experience working with scoring engines or marketing analytics datasets
• Experience with Sercante or Salesforce SI partners
• Familiarity with Snowflake tasks, streams, or DBT
• Experience supporting CRM/MarTech platforms in enterprise environments

This role is Together@TKWW-eligible and based near one of our office hubs. You’ll be expected to work in the office two days a week as part of our hybrid work model.

#LI-Hybrid

#professional

At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job. Together, we have an incredible opportunity to make it even easier for our customers to plan life’s most meaningful moments and for our small business owners to grow and scale. We would love to have you with us on our journey.

WHAT WE LOVE ABOUT YOU:

• Commit to our customers: You act as one team on behalf of our customers. You lead with head and heart, and build what matters for life's most meaningful moments.
• Raise the bar: You define "great" and work backwards. You don't just accept how it's been done, but boldly define how it should be. You are unafraid to innovate, learn, and keep moving forward toward our shared vision.
• Be all in: You believe in our mission and take ownership of your work. You debate openly to reach the best outcomes, speaking with clarity and care, embracing diverse perspectives, then commit fully.
• Celebrate impact: You measure success by the outcomes you create. You hold yourself accountable to delivering value, while recognizing progress and the lessons learned along the way. You love to win, together.

WHAT YOU LOVE ABOUT US:

We believe in a wide range of holistic offerings to support our employees so that they can live our values day in and day out. From mental wellbeing, physical health and financial planning, to engaging perks and discounts, we are in the business of celebrating and supporting the Moments that Matter, both in and out of the office.. We offer flexible vacation, generous parental leave, and prioritize initiatives that support the growth, development, and happiness of our people.

• For Together@TKWW-eligible roles, this includes regular in-office time to foster collaboration and connection.
• For roles not eligible for in-office expectations, we support connection through virtual collaboration and intentional gatherings.

To facilitate in-person collaboration, we have office spaces in Barcelona, Spain; Delhi, India; Galway, Ireland; London, England; New York, NY; and Washington, D.C.

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US Notice: The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

Privacy Notice: The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult our The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult our Privacy Policy. If you wish to file a complaint, you may contact the competent data protection authority. If you wish to file a complaint, you may contact the competent data protection authority.